The offer
The AI Visibility Audit
A manual, human-run review of how today's AI assistants answer the buying questions in your category — and where your brand sits in those answers. Free for a limited number of companies while we build our public case library.
Answer first
What exactly is the AI Visibility Audit?
A human analyst runs 20–40 real buyer prompts across ChatGPT, Claude, Gemini, Perplexity and Google AI answers, then writes up who gets recommended in your category, why, and what to change first.
Free while we build our public case library. Three to five working days. No dashboard, no subscription, no obligation — you receive a written document and the full prompt set so your team can re-run it.
Scope and terms
What it costs and how long it takes
- Price
- Free for a limited number of companies while we build our public case library.
- Turnaround
- Three to five working days from confirmed scope.
- What we need
- Your website, two to five competitors, and the intent you want to own.
- Commitment
- None. No call required, no pitch attached, no contract.
What it is
A read of the answers, not a score
Most tools in this space count mentions. Counting tells you that something is wrong; it does not tell you why. Our audit is run by an analyst who reads every answer, notes how the assistant frames your category, and traces the reasoning back to the sources that shaped it.
The output is an argument, not a dashboard: here is what the models believe about your market, here is where that belief excludes you, and here is the shortest path to changing it.
What's included
Six things we examine
A prompt set built for your category
20–40 realistic buyer questions, from broad discovery ("best X for Y") to head-to-head comparisons and objection-shaped queries.
Presence and absence mapping
Which prompts return your brand, which do not, and how consistently across repeated runs and different assistants.
Competitor share of voice
Who is named instead of you, how often, and what role they are given in the answer — default pick, cheaper option, enterprise choice.
Accuracy check
What the assistants claim about your product, pricing, positioning and limitations, and where that is out of date or simply wrong.
Source and evidence analysis
Which pages, directories, reviews and third-party articles the answers lean on, and which of those you can realistically influence.
Prioritised recommendations
A short, ordered list of changes ranked by likely impact and effort — not a hundred-item checklist.
Coverage
Which AI systems we review
We prioritise the assistants your buyers actually use. If your market skews toward a specific one, we weight the prompt set accordingly.
- ChatGPT
- OpenAI models, with and without browsing
- Claude
- Anthropic models, including web-enabled answers
- Gemini
- Google's assistant across conversational prompts
- Perplexity
- Answer engine with visible citations
- Google AI answers
- AI-generated summaries in search results
Deliverables
What you receive
- —A written audit document you can circulate internally
- —The full prompt set we used, so your team can re-run it
- —Answer excerpts showing exactly how each assistant described your category
- —A competitor visibility comparison
- —A prioritised action list with reasoning for each item
- —A 30-minute walkthrough call if you want one
Fit
Who should request the audit
Request one if you recognise any of the following. Skip it if none of them apply — we would rather tell you that up front.
You sell B2B software and buyers self-educate before contacting you.
You have asked an assistant about your own category and disliked the answer.
A competitor keeps appearing as the default recommendation.
Your positioning changed recently and you suspect models have not caught up.
You invest in SEO and content but cannot see whether it affects AI answers.
You are an agency and need a defensible answer for clients asking about AI.
After you submit
What happens next
You send the form. We confirm scope by email within one working day, run the audit over three to five working days, and send the written findings. There is no call required, no pitch attached, and no obligation to work with us afterwards.
Answers index
Keep reading
Each answer is a page. Each page ends in the same place: a free, manually run audit of your own category.
What is AI Visibility?
How often, how accurately and how favourably AI assistants name your brand when asked for a recommendation.
AI Visibility vs SEO — what's the difference?
SEO wins a position in a list of links. AI Visibility wins a mention inside an answer that already made the choice.
How do I measure AI Visibility?
Mention rate, share of voice, accuracy and intent coverage across a fixed prompt set, re-run over time.
Why does ChatGPT recommend competitors instead of us?
Because the sources a model trusts describe your category without clearly connecting your brand to a specific job.
Request your AI Visibility Audit
Tell us your site, your competitors, and what you want to be recommended for. We will take it from there.